EMBRACE YOUR LIFE

88RDR_Pub 2017

88 RUE DU RHONE pays tribute to human free-spirit and liberty in its new advertising campaign.

As a continuation of the Brand's campaign #BeTheMaster, 88 RUE DU RHONE values freedom in a very artistic way through a human profile from where numerous 8, the Brand's symbol, come out alluding to human's thoughts, dreams.